Name: Data Studio Mastery - Data Driven
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Data Studio Mastery – Data Driven

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Archive: https://archive.fo/wip/vJq8y

From the desk of Jeff Sauer, Founder of Jeffalytics and Data Driven

After years of confusion trying to get reports to look great using Google’s Data Studio platform, I got fed up with sifting through massive streams of meaningless data. Sure, Data Studio had potential and could easily connect to my marketing data sources, but something was missing. My first several report attempts were style over substance at best.

I needed a reporting solution that could produce real-time answers to guide business strategy, visually communicate my marketing vision, and provide value to my clients.

If I wanted to avoid hundreds of wasted hours building a single report, I needed a “done for you” set of templates that I could plug into Google Data Studio. These templates didn’t exist, so I moved to Thailand, locked myself into a spare bedroom and built them!

DATA STUDIO MASTERY COURSE OUTLINE

Section 1

Why Google Data Studio

Why Use Google Data Studio
Making Good Looking Reports Easier
What you can Build in Google Data Studio

Section 2

Reporting Strategy

Strategy First
Great Reports Don’t Just Happen!
Reporting Checklist
Reporting Flowchart

Section 3

Getting Comfortable Inside Google Data Studio

Accessing Google Data Studio and Creating a New Account
What do you do Inside Google Data Studio?
Getting Started with Reports and Template Options
Looking at Data Inside Google Data Studio

Section 4

What Are Data Sources?

What are Data Sources?
Overview of Sample Data Sources Provided by Google
How to Use GDS with Google Analytics
Understanding the Google Analytics API
Using Data Studio with Google Sheets

Section 5

Reporting Design Matters

Designing and Styling Your Report
Interactive Reports – Good or Bad Idea
Making Interactive Reports

Section 6

Connecting To Data Sources

Connecting to Google Search Console
Developing a YouTube Report
Campaign Analysis in Google Ads
Third Party Connectors and Supermetrics
Facebook Ads Dashboard
Using Zapier and Google Sheets for Automating Everything Else

Section 7

Creating Reporting Targets

Creating Reporting Targets Using Calculated Fields
Using Calculated Fields to Create New Metrics
Blending Data from Multiple Sources

Section 8

Putting It All Together

How Strategy and Resources Work Together
Dissecting our Completed Dashboard
Putting Everything Together to Deliver a Complete Analysis

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